Category: Product guides and updates

Discover detailed product guides, reviews, and tutorials to make informed choices and get the most out of your favorite tools.

  • How to create a blog in less than 10 minutes using content presets

    How to create a blog in less than 10 minutes using content presets

    Remember when creating a blog post meant spending hours drafting content, formatting text, adding images, and then going through multiple editing rounds? Those days are becoming obsolete. Content creation has transformed from a lengthy, meticulous process into something anyone can efficiently create a blog in 10 minutes.

    This revolution in blogging has democratized content production, allowing writers of all experience levels to publish professional-quality articles without excessive time investment.

    The good news is that modern content creation tools have transformed this process. What once took hours can now be accomplished in minutes without sacrificing quality.

    This revolution in content production empowers writers of all experience levels to publish professional-quality articles efficiently and consistently.

    Let’s see how you can create a blog post in 10 minutes.

    What is the best way to create a blog in 10 minutes?

    Creating a blog the traditional way is exhausting. From researching the topic, drafting content, optimizing for SEO, to finally formatting everything, it can easily take hours, if not days. And if you’re managing multiple tasks or clients, that time adds up fast. The pressure to consistently produce high-quality content can feel overwhelming and unsustainable.

    Introducing Contentpen

    Contentpen is an all-in-one SEO and AEO platform that helps you create high-quality content optimized for both Google and AI search engines, then track whether AI engines like ChatGPT and Gemini cite your brand.

    Contentpen SEO and AEO tool.

    The 10-minute content creation system explained

    Here’s the streamlined workflow that makes 10-minute content creation possible:

    1. Pick your keyword and angle (1 minute)

    Start with a specific keyword and the value you want to deliver. Instead of a broad topic like “digital marketing,” choose a focused angle like “how small businesses can use email marketing to increase repeat purchases.” Contentpen’s keyword research shows volume, difficulty, and intent, so you can pick a keyword with real ranking potential. You can also let AI suggest a title for your keyword.

    2. Choose your content preset (1 minute, after a one-time setup)

    This is where Contentpen saves the most time. A content preset stores every decision you’d normally make before writing:

    • Style: Language, target country, tone of voice, target audience, and point of view
    • Formatting: Bold, italics, tables, quotes, lists, and heading case
    • Structure: Article size, introduction style, and extra sections like key takeaways, conclusion, and FAQs
    • Media: Featured and in-article images in your chosen style
    • Linking: Automatic internal links from your sitemap and external links to sources you trust

    Setting up your first preset takes a few minutes. After that, selecting it takes one click.

    3. Generate your article (5 minutes)

    Click generate, and Contentpen does the heavy lifting. It analyzes the top-ranking pages for your keyword, writes the article in your brand voice, generates images, and adds internal and external links, all following your preset. Within a few minutes, you have a complete, formatted draft.

    4. Review and refine (2 minutes)

    Use the time you saved on writing to make the article yours. Check the SEO score and GEO score in the editor; the GEO score shows how easily AI engines like ChatGPT and Perplexity can cite your content. Fix with AI resolves SEO and GEO issues in one pass, and Ask AI can rewrite any section, adjust tone, or add examples from your own experience. Then quickly scan for:

    • Clarity of your main points
    • Accuracy of facts and figures
    • Personal insights only you can add
    • Effectiveness of your headline

    5. Publish (1 minute)

    Publish directly to WordPress, Webflow, Shopify, Ghost, Wix, or EmDash with one click, or schedule the article for later.

    This approach doesn’t just save time. It changes where your time goes: away from research, formatting, and linking, and toward the expertise and judgment that make your content worth reading.

    How Contentpen presets transform content creation

    Think of presets as your personal content production team – a designer, editor, and SEO specialist working silently in the background while you focus solely on your ideas. Let’s explore how each component of this system works together to revolutionize your content creation process:

    Style settings that establish your consistent voice

    Every writer knows that maintaining a consistent tone across multiple articles is challenging. Without a system, your writing voice might shift depending on your mood or energy level. Contentpen solves this through style presets that provide a consistent framework:

    content style

    Tone of voice options include professional, conversational, formal, authoritative, educational, and casual. For a more detailed voice, such as “professional but approachable” or “helpful and solution-focused,” add brand voice tags in your brand voice settings, and Contentpen applies them to every article.

    Target audience settings ensure your content speaks directly to:

    • Marketing professionals and teams: Using appropriate terminology and examples relevant to marketers’ daily challenges
    • Product managers and teams: Framing concepts in terms of product development cycles and user experience
    • Business owners and founders: Focusing on practical implementation and business outcomes rather than theory
    • IT managers and developers: Incorporating technical specificity while maintaining accessibility
    • Digital marketing agencies: Addressing agency-specific workflows and client relationship considerations

    When you select these style settings, Contentpen writes with them in mind. For example, an article for a business owner audience will lean toward actionable subheadings and practical examples rather than theory.

    Formatting options that create visual consistency

    Readers form impressions about your content quality within seconds, largely based on visual presentation. Inconsistent formatting signals amateur content, while consistent styling builds trust. Contentpen’s formatting presets automatically implement your visual preferences:

    content formatting

    Text formatting elements you can automate include:

    • Bold for important keywords: Drawing attention to critical terms and concepts that define your topic
    • Italic for subtle emphasis: Creating natural reading rhythm by highlighting key phrases
    • Tables for organized data: Presenting comparative information in consistently styled, scannable formats
    • Quotes for testimonials or insights: Setting apart important statements with distinctive styling
    • Lists for easily scannable information: Breaking complex processes into digestible steps with consistent formatting

    Heading case consistency options include:

    • Title case: How to Create a Blog in Less Than 10 Minutes
    • Sentence case: How to create a blog in less than 10 minutes
    • lowercase: how to create a blog in less than 10 minutes
    • Unchanged: Keeps headings exactly as written (recommended for non-English content)

    When implemented across dozens or hundreds of articles, these consistent formatting choices create a professional, cohesive reading experience that builds trust with your audience. Rather than spending time manually formatting each element, your preset applies these styling decisions automatically.

    Structure settings that enhance readability

    Content structure significantly impacts how readers engage with your ideas. Well-structured content leads readers naturally from introduction to conclusion, while poor structure creates confusion and abandonment. Contentpen’s structure presets implement proven readability principles:

    content strcuture

    Article structure options include:

    • Small (800–1,200 words, 3–4 sections): Concise content focused on a single topic or question
    • Medium (1,200–1,800 words, 4–5 sections): Solid coverage of a topic with a few subtopics
    • Large (1,800–2,500 words, 5–7 sections): In-depth coverage of broader subjects
    • Very Large (2,500–3,500 words, 7–10 sections): Comprehensive guides on complex topics

    Additional structural elements you can automatically include:

    • Key takeaways: Summary sections highlighting essential points for readers who scan
    • Conclusion: Synthesized wrap-ups that reinforce main arguments and provide closure
    • FAQs: Anticipatory question-and-answer sections addressing common reader concerns
    • Featured images: Consistently positioned and sized visual elements that enhance engagement
    • In-article visuals: Strategically placed images that break up text and illustrate concepts

    These structure settings don’t just save time – they implement proven readability principles that keep readers engaged. When readers encounter content with a familiar, logical structure, they can focus on your ideas rather than struggling to follow your organization.

    Linking strategies that strengthen your content ecosystem

    Strategic linking transforms standalone articles into interconnected content ecosystems that boost SEO performance and reader engagement. However, managing links manually across dozens or hundreds of articles becomes impossibly complex. Contentpen’s linking presets automate this process:

    internal linking

    Internal linking capabilities include:

    • Sitemap integration: Automatically identifying relevant connection points within your existing content
    • Content relationship mapping: Building logical pathways between related topics
    • Historical content utilization: Ensuring older articles remain connected to newer content

    External linking features include:

    • Intelligent link suggestion: Finding high-quality, relevant external resources that enhance your credibility
    • Domain control system: Including trusted sources while excluding competitor content
    • Automatic relevance detection: Identifying contextually appropriate linking opportunities

    Instead of spending hours manually identifying and inserting links, your preset implements your linking strategy automatically across all content.

    Three real examples of Contentpen presets in action

    Let’s explore three scenarios demonstrating how different preset configurations serve specific content needs:

    1. The marketing consultant’s educational blog

    Scenario: Jessica runs a digital marketing consultancy and needs to regularly publish educational content for potential clients.

    Preset configuration:

    • Style: Professional but approachable tone targeting business owners and marketing professionals
    • Formatting: Bold for key marketing terms, italics for emphasis, lists for step-by-step instructions
    • Structure: Medium articles (1,200–1,800 words) with conclusion and FAQs sections
    • Linking: Automatic internal linking to related marketing resources on her site

    Why this works: This preset creates professionally structured content that positions Jessica as an expert while making complex marketing concepts accessible to business owners. The consistent formatting and helpful additional sections (like FAQs) enhance readability and demonstrate thoroughness.

    Time-saving benefit: Jessica can focus entirely on sharing her marketing expertise without worrying about formatting consistency or structure. Her articles always look professional and maintain the same helpful tone that her audience expects.

    content presets
    1. The SaaS company’s product updates

    Scenario: A software company needs to regularly publish product updates and feature announcements.

    Preset configuration:

    • Style: Clear and straightforward tone targeting IT managers and developers
    • Formatting: Tables for feature comparisons, bullet lists for key changes
    • Structure: Small articles (800–1,200 words) with a key takeaways section highlighted at the top
    • Linking: Internal links to documentation and previous feature announcements

    Why this works: This preset configuration creates concise, well-organized product updates that technical audiences can quickly scan for relevant information. The consistent structure helps regular readers know exactly where to look for the information they need.

    Time-saving benefit: Multiple team members can contribute to product update articles while maintaining perfect consistency in branding, terminology, and presentation, critical for technical documentation.

    1. The travel blogger’s destination guides

    Scenario: Marco creates in-depth travel guides about international destinations.

    Preset configuration:

    • Style: Helpful and solution-focused tone targeting travel enthusiasts
    • Formatting: Quotes for local insights, bulleted lists for packing tips
    • Structure: Large or Very Large articles (1,800–3,500 words) with featured images and in-article photography
    • Linking: External linking enabled to trusted travel resources and booking sites

    Why this works: This preset creates comprehensive, visually rich travel guides with consistent sections that readers come to expect (accommodations, local transportation, must-see attractions). The helpful tone and solution-focused approach build trust with travelers planning their trips.

    Time-saving benefit: Marco can create detailed travel guides in a fraction of the typical time, allowing him to publish more frequently and cover more destinations. The preset ensures that his guides maintain the same quality and structure that his audience values.

    Why blogs still matter in a world full of videos?

    Today, videos are everywhere. TikTok, YouTube, and Instagram clips fill our screens daily. With so much video content, you might wonder if blogs are still worth creating. The answer is a strong yes. Written content offers unique benefits that videos simply cannot replace.

    why blogs still matter

    Better visibility in search engines

    When people search for information online, written content still shows up more often in results. Search engines like Google can understand text much better than video content. This means:

    • Blogs help more people find your website through searches
    • Written content can rank for many different search terms at once
    • Search engines can better understand what your site is about through your writing
    • Links between your blog posts help search engines see your site as valuable
    • Text is easier for search engines to read and recommend to others

    Content that lasts longer 

    Unlike social media posts that disappear quickly, blog articles can bring value for years:

    • A good blog post can continue getting readers long after you publish it
    • You can easily update old posts to keep them current
    • Your collection of articles builds up over time, creating a valuable resource
    • Helpful content continues solving people’s problems for years
    • Older posts keep working for you without additional effort

    Turning readers into customers 

    Blog content is excellent at guiding people toward becoming customers:

    • You can naturally include a call to action at key points in your articles
    • Readers can sign up for more content while reading your blog
    • People often feel more comfortable considering purchases while reading
    • You can offer downloadable resources in exchange for contact information
    • Written comparisons and reviews help people make buying decisions

    Explaining complex topics thoroughly

    Some subjects need detailed explanations that videos can’t provide effectively:

    • Readers can go through the information at their own speed
    • Complex ideas often need careful reading to understand
    • Technical details and data are easier to present in text
    • Step-by-step instructions are simple to follow in written form
    • People can easily refer back to specific parts of your article

    Reaching more types of people

    Written content works for people in situations where video doesn’t:

    • People with hearing problems can access written content easily
    • Blogs work for people with slow internet connections
    • Text can be translated into other languages more accurately
    • People can read blogs at work without needing headphones
    • Screen readers can convert text for people with visual impairments

    Easier and cheaper to create

    Blog content typically needs fewer resources than good videos:

    • You only need a computer to write
    • No special equipment or editing software required
    • Writing usually takes less time than video production
    • Text is easier to fix and update later
    • One person can handle the entire writing process

    What readers prefer

    Many people still prefer reading in certain situations:

    • Professional information is often easier to understand in writing
    • People like to scan written content during work hours
    • Technical instructions are clearer in text form
    • In-depth topics benefit from the structure of written content
    • Some people simply prefer reading to watching videos

    Working with videos, not against them 

    Blogs and videos can work together effectively:

    • Blog posts can expand on ideas from your videos
    • Written content can provide details to support video demonstrations
    • Articles make information from videos searchable
    • Adding videos to blog posts increases engagement
    • Written content brings different people to your site than videos alone

    Better visibility in AI answers

    AI engines like ChatGPT, Perplexity, and Google’s AI Overviews build their answers from written content on the web. Videos rarely get cited this way. A well-structured blog post with clear answers gives AI engines something to quote and link to, which can put your brand in front of people who never visit a search results page. Tools like Contentpen’s AI visibility tracking show how often that’s happening for your brand.

    How Contentpen changes the content creation game

    Content creation technology has fundamentally changed what’s possible for writers and publishers. With Contentpen and content presets, you can turn a keyword into a polished, SEO- and GEO-optimized article in minutes, publish it to your CMS in one click, and track whether AI engines cite it.

    When you’re ready to scale, Bulk Create applies your preset to dozens of articles at once, and on the Growth plan and above, Autopilot can find topics, write, and publish on a schedule for you.

    Frequently asked questions

    How can I create quality content so quickly?

    The 10-minute approach works because it separates content creation from technical formatting. By using structured outlines and content presets, you can focus purely on your ideas while automation handles the presentation aspects. It’s like having a professional designer and editor working alongside you in real-time.

    Does content presets limit my creativity or make my blog look generic?

    Unlike basic templates, modern content presets offer sophisticated customization while maintaining design coherence. Contentpen’s presets handle technical formatting while still allowing your unique voice and style to shine through. You can also modify presets to create a signature look for your content.

    How do content presets differ from regular blog templates?

    Templates typically control only the basic layout, while content presets manage dozens of parameters, including typography, spacing, image handling, interactive elements, and platform-specific optimizations. They’re much more comprehensive and specifically designed for efficient content production rather than just visual presentation.

    Can I use the 10-minute approach if I’m not a professional writer?

    Absolutely. In fact, this approach particularly benefits non-professional writers by providing structure and handling technical aspects of content creation. The preset system acts as a guide, helping you organize your thoughts while ensuring a professional presentation.

    Can content created this quickly perform well in search engines?

    Yes. Search engines prioritize valuable, well-structured content – which this approach delivers. Contentpen’s presets include SEO-friendly formatting, heading structures, and metadata optimization. Your content’s search performance ultimately depends on its value to readers, not how long it took to create.

    How can I make my quickly created content stand out from competitors?

    Focus on bringing unique perspectives, original insights, or exclusive information to your topics. While presets handle formatting consistency, your distinct viewpoint and expertise will differentiate your content. Consider incorporating only original research, personal experiences, or specialized knowledge that you can provide.

    Can I still personalize my content when using presets?

    Absolutely. Presets handle the technical and design foundation, but you maintain complete control over your content, voice, and creative direction. You can also customize presets to align perfectly with your brand identity while retaining all the time-saving benefits.

  • How to set up your Contentpen workspace? A beginner’s guide

    How to set up your Contentpen workspace? A beginner’s guide

    Setting up your Contentpen workspace is super easy, and it only takes a few minutes to get started. 

    Whether you’re a content marketer, agency, or brand strategist, this setup guide will help you personalize your workspace and tailor it to your content needs.

    So let us walk you through the steps:

    A step-by-step guide to create a Contentpen workspace

    To get started, simply sign up for your Contentpen account by entering your name, email address, and a secure password. You can also add your team or brand name if you’d like, and choose the company type. This will help Contentpen decide your niche and show related content suggestions when you write or optimize articles.

    Creating account screen - Contentpen.ai.

    Once that’s done, click on “Create Account”, and you’re in!

    Step 01: Add your brand details

    Start by entering your basic brand details:

    • Workspace name
    • Workspace URL
    • Workspace timezone
    Create your workspace screen - Contentpen.ai.

    Once you enter the details, Contentpen will analyze the information for further customization.

    Contentpen brand analysis on provided parameters.

    Step 02: Automated brand information

    After you’ve added your brand info in the SEO platform, the AI agent jumps into action. It automatically pulls key brand elements from your website, including:

    • Your ideal customer profile (ICP)
    • Your unique selling proposition (USP)
    Business information screen - Contentpen.ai.

    You’re free to tweak or add more details here if needed. Once everything looks good, hit “Next.”

    Step 03: Adjust the targeted audience

    On the next screen, you’ll come across another automated section containing author persona, target audience, brand voice, and competitors’ details.

    Screenshot showing Contentpen's target audience settings.

    The platform auto-generates:

    • An author persona
    • Your target audience profile
    • Your brand voice
    • A list of top competitors
    Contentpen's brand voice settings along with competitors.

    Everything is editable. Keep what works, remove what doesn’t, and make sure it matches your brand’s personality and goals. Take a moment to check the competitor list in particular, since Contentpen uses it to benchmark your AI visibility and, on the Growth plan and above, to find content gaps through Competitor Gap Analysis.

    Step 04: Set up your content strategy

    Finally, you’ll be asked to fine-tune your content strategy.

    Screenshot showing a brand's content strategy (content pillars) - Contentpen.ai.

    Here, you can add or remove content pillars that are not relevant to you or your business/service. Once you’re done, click “Next,” and you’re all set!

    That’s it – your workspace is ready! 

    You’ll be redirected to the main Contentpen dashboard, where you can begin creating content effortlessly.

    Write content that’s built to rank, not just read

    Create search-optimized blogs aligned with SEO and GEO signals, so your content performs well across search and AI-driven discovery.

    Try SEO Blogging FREE →
    AI SEO Interface

    What are my next steps after setting up the Contentpen workspace?

    After successfully setting up your Contentpen workspace, we recommend taking the following next steps:

    #1: Set up integrations

    Plug in your favorite CMS platform to Contentpen using the ‘Integrations’ tab for one-click article publishing.

    Contentpen screenshot showing all native integrations.

    Contentpen now natively supports Ghost, Wix, Webflow, ContentStudio.io, WordPress, and Shopify integrations. It also connects with Google Search Console to surface website analytics.

    For CMS platforms, such as WordPress, first add the Contentpen plugin to the account, then paste the full URL of your site into Contentpen.

    WordPress integration window with the site URL field.

    Voila! Integration made easy!

    You can also create customized workflows using our ‘Webhooks‘ which send real-time notifications (success or failure) about your blogs, or connect Contentpen to your own tools with the Public API, available on every plan.

    #2: Customize appearance

    Contentpen supports both ‘Light’ and ‘Dark’ modes to help you feel accustomed to your workspace. The appearance is set to ‘System’ by default.

    Change the appearance of your workspace with Contentpen.ai.

    After customizing the appearance settings, you can also upload your own avatar and change your display name if needed.

    #3: Create and organize articles with folders

    Contentpen simplifies content organization with folders that you can create and edit.

    To create a folder, go to ‘Workspace Settings -> Folders’ option.

    Folders tab under Workspace settings in Contentpen.ai.

    Here, you can choose a color for the folder to simplify content sorting.

    Different folder color options - Contentpen.ai.

    Then, click on ‘Create’. And just like that, you have created your first content folder!

    Now you can visit your content planner and add the articles to the created folder to streamline your writing workflow.

    #4: Assign team members to your workspace

    You can add team members to your workspace by simply navigating to ‘Workspace Settings -> Team Members’ screen and clicking the ‘Add Team Member’ button.

    Team member adding workflow - Contentpen.ai.

    Here, include the team members’ work email and assign them a proper access role.

    Then, click the ‘Invite’ button, and that’s it. Your teammate will now be on board once they click and join Contentpen with the link they receive in their email.

    Note: The number of team members depends on your plan: 1 seat on Starter, 5 on Growth, 10 on Scale, and unlimited on Agency. Plans also include a set number of workspaces (1 on Starter, 3 on Growth, 5 on Scale, and 10 on Agency), so agencies can keep each client’s brand knowledge, presets, and content separate. Scale and Agency users can add extra workspaces for $39/month each.

    #5: Choose your editorial workflow

    Another thing we recommend is selecting the editorial workflow under workspace settings.

    Contentpen offers two options: ‘Simple Workflow’ (for small teams) and ‘Approval-Based Workflow’ (for large teams).

    Screenshot showing Contentpen's editorial workflow options.

    Choose whichever one suits your team size and needs with a single click.

    #6: Set up AI visibility tracking

    Every Contentpen plan includes AI visibility tracking, which shows how often AI engines like ChatGPT, Google AI, Gemini, and Perplexity mention your brand.

    To get started, add the prompts your customers are likely to ask AI engines (for example, “best project management tool for small teams”) and confirm the competitors you want to compare against. Contentpen will then track your share of voice, sentiment, and average position, along with the sources AI engines cite for competitors but not for you. Newly added prompts run right away, so you’ll see your first results without waiting for the next scheduled check.

    The number of prompts and AI engines depends on your plan, from 25 prompts on 2 engines on Starter up to 300 prompts on all 7 engines on Agency.

    Change 7: New next step #7, turn on Autopilot

    If you want Contentpen to keep your blog active without manual planning, turn on Autopilot. It finds topics your audience searches for, writes articles in your brand voice, and publishes them on your schedule. If you chose the approval-based workflow in step #5, you can require approval before anything goes live.

    Final thoughts

    Setting up your Contentpen workspace is a straightforward process. In just a few minutes, you can start publishing high-quality, SEO- and GEO-ready blogs that engage your audience, boost organic traffic, and help your brand show up in AI answers.

    With just a few easy steps, you’ve set the foundation for a content workflow that’s smart, organized, and built around your brand. Whether you’re writing solo or collaborating with a team, your workspace is now fully tailored to your needs.

    Frequently asked questions

    Can I update my brand details later?

    Yes! All brand details, including workspace name, URL, and time zone, can be edited anytime from your settings.

    Is Contentpen suitable for agencies managing multiple clients?

    Absolutely. You can create and switch between multiple workspaces. You can also choose your own editing workflow, making it easy to manage content strategies for different clients.

    Will I lose progress if I don’t complete the setup in one go?

    No, Contentpen auto-saves your progress, so you can resume setup anytime from where you left off.

    What happens after setup? Can I start publishing immediately?

    Once your setup is complete, you’ll land on the Contentpen dashboard, where you can start creating and scheduling content right away.

    Is there a free trial to explore the platform before committing?

    Definitely! Contentpen offers a 7-day free trial so you can explore all features and see how it fits your workflow before upgrading to the paid plan.

  • How to write an article using Contentpen?

    How to write an article using Contentpen?

    Writing a well-structured, engaging article is easier than ever with Contentpen. This all-in-one SEO and AEO platform helps you research, write, optimize, and publish content that ranks on Google and gets cited by AI engines, in just a few clicks.

    Whether you’re crafting a quick blog post or a detailed guide, Contentpen streamlines the process, saving you time while maintaining quality. 

    In this guide, we’ll walk you through each step to help you create, refine, and publish your content effortlessly.

    So, let’s get started.

    What is Contentpen?

    Contentpen is an all-in-one SEO and AEO platform that helps you create, publish, and track content that ranks on Google and gets cited by AI engines like ChatGPT, Gemini, and Perplexity.

    Contentpen

    The tool comes with the following features:

    • SEO scoring: Contentpen analyzes your meta title and description, content readability, and internal and external linking to provide a realistic SEO score. This scoring helps you identify the areas for improvement and take relevant action.
    • Keyword research: Contentpen automatically displays keyword difficulty, search volume, and intent for keywords relevant to your niche to help you plan and write content that ranks and converts. 
    • Built-in media library: The media library manages all the uploaded media in one place. You can also store all the in-article and featured images Contentpen generates for you and categorize them using tags and attributes for better searchability.
    • SERP analysis: The SEO platform analyzes the top competitors for a target keyword, then builds outlines and writes content that helps you beat your rivals with confidence.
    • Integrated publishing: With Contentpen, you can publish in one click to WordPress, Webflow, Shopify, Ghost, Wix, and EmDash, or bulk publish several articles at once. The ContentStudio integration shares your posts to social media.
    • Website analytics: See your total clicks, impressions, CTR, and average position directly from Google Search Console in real time. The tool helps you avoid tool switching so that you can focus on the metrics that matter without compromising productivity.
    • SEO opportunities: Contentpen surfaces top page changes (winners) and pages that have lost traffic (losers) so that you can take appropriate action quickly. The AI-powered suggestions also show what you need to do to regain the top SERP positions.
    • AI visibility tracking: Track how often ChatGPT, Google AI, Gemini, Claude, and other AI engines mention and cite your brand, with share of voice, sentiment, and source gaps. Included in every plan, with up to seven engines depending on plan.
    • Autopilot: Let Contentpen find topics your customers search for, write articles in your brand voice, and publish them on a schedule, with optional approval at each step. Available on the Growth plan and above.

    Advanced features like Autopilot and SEO opportunities start on the Growth plan, and every paid plan comes with a 7-day free Contentpen trial.

    From outline to publish-ready content that fills them

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    Generate Outlines FREE →
    AI SEO Interface

    Steps to write SEO and GEO-optimized articles with Contentpen

    Now that you know the details about our platform, let’s discuss the flow of writing an actual article with Contentpen.

    Step 1: Sign up or log in

    Visit the Contentpen website and click “Sign up” if you’re a new user or “Log in” if you already have an account.

    Sign up screen - Contentpen.ai.

    Enter your details, including first and last name, email, password, company name, and type. For first-time users, you will be asked to enter your card details, but don’t worry, you won’t be charged anything. You will gain access to our free 7-day trial, which you can cancel at any time.

    After entering all the information, enter your credentials to access your main Contentpen dashboard.

    Step 2: Create a new article

    Once inside the dashboard, navigate to the “Planner” section. Click on the “Create Article” button in the upper right corner to start writing.

    Create article button to start a new blog - Contentpen.ai.

    Step 3: Choose a template

    Once you click this button, you’ll see the template screen. Here, you can choose between the following 5 templates:

    5 different content templates in Contentpen.
    • Generate article with AI: In this mode, Contentpen will create an article in one shot using just your content preset, focus keyword, and secondary keywords.
    • Generate an article in Two Steps: This template works in a two-step process: Contentpen will first create a blog outline, which you can edit or modify according to your needs, before generating the final article.
    • Refresh Existing Content: If you don’t want to start from scratch, paste the URL of a published article and choose Enhance Existing, Full Rewrite, or Research & Update (which adds current data while keeping your structure). Before saving, you can compare the original and refreshed versions side by side.
    • Add internal and external links: With this template, the AI blog writer only modifies the internal and external links in your existing content. However, before choosing this option, make sure you’ve set up the sitemap in Contentpen properly.
    • Start blank: If you don’t want to receive any AI-generated text and want creative control yourself, you can start blank. During your write-up, you can take help from our ‘Ask AI’ assistant to refine the clarity and delivery of content.

    Step 4: Customize your article settings

    Contentpen offers 6 key customization categories to make the best possible blogs for your requirements.

    • Basics – Add your primary keyword, topic, and secondary keywords, or use our integrated AI for help. You can also set a Target AI Prompt, the question you want AI engines to cite this article for, and custom instructions with files and links. Then choose your preset and content folder, and click ‘Next’.
    Basic keyword settings including title and secondary keywords - Contentpen.ai.
    • Style – Define the tone of voice, target audience, and point of view for your article, and choose from 50+ languages and multiple target countries. You can also set paragraph length (short, medium, or long) and readability level (Basic, General, Professional, or Expert) to match your audience.
    Tone of voice settings in Contentpen.ai.
    • Formatting – Choose formatting options like bold, italics, tables, quotes, and lists for your content. Select the heading letter case before moving on to the next stage.
    Content formatting options to choose from - Contentpen.ai.
    • Structure – Set the article size (content length). Here, you can also give custom instructions for the article introduction. Finally, tick the extra sections needed in the blog, for instance, key takeaways, conclusions, and FAQs. Click ‘Next’ to proceed.
    Content structure settings inside Contentpen.ai.
    • Media – Choose how your featured image is created: AI-generated, matched to a reference image, or from your own prompt. Pick from visual styles including Realistic, Infographic, Abstract, and Cartoon, and Brand Imagery applies your logo and colors automatically. You can also embed a relevant YouTube video, and let Contentpen place your own uploaded images from the media library where they fit.
    Built-in media library - Contentpen.ai.
    • Linking – At this screen, you can customize your internal and external links. Add your sitemap if you haven’t already to enable internal linking. Include or exclude domains that you don’t want to see as external links, or toggle them off entirely. Link Settings let you choose whether links open in a new tab and set follow, nofollow, or sponsored attributes.
    AI linking assistant for internal and external links - Contentpen.ai.

    Pro tip: Use the ‘Test Sitemap URL’ button to double-check if Contentpen can access your site structure for effective internal linking.

    Step 5: Generate the article

    After completing all the article settings, you may see the ‘Ready to create your article’ screen, where you’ll be asked to save your current settings as a preset or continue to create the article.

    The final screen before article generation - Contentpen.ai.

    After you click ‘Create’, wait for a while until Contentpen is done processing your request. The time taken to complete processing depends on the type of content template and the length of the article selected.

    Step 6: Review and optimize your article

    If you’ve closely followed all the steps so far, you’ll now see the tool’s output: a complete SEO- and GEO-optimized article.

    A complete GEO- and SEO-optimized article created with Contentpen.ai.

    Once Contentpen generates your article, do a quick review before publishing.

    • Check your SEO and GEO scores in the right-hand panel. Contentpen analyzes your meta title and description, keyword usage, readability, linking, and how easily AI engines can cite your content. Select any failing checks and use Fix with AI to resolve SEO and GEO issues together in one pass.
    SEO score settings - Contentpen.ai.
    • Refine with Ask AI. If any section feels off, highlight it and use the ‘Ask AI’ assistant to rephrase, expand, or adjust it. You can also give it broader instructions like “make the introduction more conversational” or “shorten the conclusion.”
    • Review SEO article settings, including its metadata, slug, target keyword, audience persona, and editorial status.
    • Add comments in the blog to help your teammates understand your point of view for a particular angle and work together to further polish the article.

    Want to go deeper? If you’re revisiting an article that’s already live and losing traffic, check out our step-by-step guide on how to refresh an existing article in Contentpen.

    Step 7: Export and publish

    Finally, it is time to export and publish your article. There are multiple things that you can do here:

    • View the content outline and verify the content structure followed by the tool.
    Content outline - Contentpen.ai.
    • Check SERP analysis to compare how other pages are written for the same target keyword.
    • SERP knowledge to verify the data gathered by Contentpen from top pages to write the article.
    • Brand knowledge implementation: how Contentpen utilized your product or services to create relevant CTAs.

    Step 8: Track performance in search and AI

    Once your article is live, Contentpen’s website analytics pulls clicks, impressions, CTR, and average position from Google Search Console. To see whether AI engines cite your content, add the questions your buyers ask to AI visibility tracking, and Contentpen will show whether your brand appears in the answers.

    After you’re done. You can:

    • Share a draft link with teammates or clients for feedback; they can view or comment without a Contentpen account
    • Assign the content for editing or review. 
    • Publish directly to your blog on WordPress, Webflow, Shopify, Ghost, Wix, or EmDash.
    • Save your article and export it in your preferred format, as HTML, Markdown, or .docx, to your device.

    Now that you know how to write, publish, and track an article with Contentpen, put it to the test and create stellar pieces today!

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    AI SEO Interface

    FAQs on article writing

    What are the best practices for using Contentpen efficiently?

    To get the best results, provide clear input instructions to Contentpen. Provide relevant keywords that serve your purpose well, adjust the AI-generated content style and tone to your preference, and review the output once before publishing.

    Is the content generated by Contentpen SEO optimized?

    Yes, Contentpen ensures that every article is SEO and GEO optimized by satisfying search intents, reviewing competitors’ content, and integrating the right keywords and meta details.

    Can I use Contentpen for multiple websites or projects?

    Yes, you can create multiple workspaces to manage the content of different brands separately. Each workspace allows the AI to learn from past activities, ensuring improved performance and relevance over time.

    What happens if I’m not satisfied with the content?

    You can request revisions from the AI assistant or edit the content as needed. Contentpen also offers support to ensure the content meets your standards.

    Can I go back to each article setting after publishing the content?

    Yes. Contentpen enables you to go back and regenerate your article using different settings through its ‘Regenerate article’ feature.